Featured case Asics HQ
A way tohealthyinnovation
We took ASICSâ mission statement - âa sound mind in a sound bodyâ - and gave it physical form by developing a new regional HQ that proactively stimulates a healthy and sustainable life and workstyle. For the design of Japanese brand ASICSâ regional headquarters, we drew on the architectural tradition of the palazzo, creating a central atrium space that is symbolic of company values as well as facilitating social interaction. At the heart of the atrium we placed a three-dimensional showcase that displays the ASICSâ brand and functions as a podium, meeting space and design center. We replace the functions of a conventional office lobby with the atriumâs informal meeting space and a public and prominent exhibition space.
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real estate
About us
RED Company was founded by Niels Jansen and Nanne de Ru in 2015. It all started with a single objective: creating next-level real estate of the highest possible quality. We are proud to say that, only two years later, we have achieved our goal. Our projects â such as the Asics and DanoneHQs and a new 150-meter-high residential icon in the heart of Rotterdam â have already made their mark, showing that we are a breath of fresh air in the real-estate world. We are young, ambitious, enthusiastic and adventurous, always on the lookout for innovative, design-driven and sustainable real-estate concepts. Every member of our RED team is keen to make a positive impact through the single-minded pursuit of quality and enhanced value.