Our integral approach to real estate development
From acquisition and design to construction and asset management, our model is engineered to control and elevate the entire value chain.
Four companies, one ecosystem
RED facts & figures
Under development & management
€5.9B
RISE, our highest tower
286 m
Founded in
2015
We remain invested and involved
Landmark projects across the Netherlands
15+
Gross Floor Area in development
1.067.200 m²
Fully integrated, forward thinking
We believe the only way to deliver truly lasting quality is to control the entire value chain. We have structured our company so that we can move seamlessly between development, architecture, construction and financial structuring. Great examples of this integrated approach are the BaanTower and the Floating Office in Rotterdam.
This approach leads to real estate that is as architecturally ambitious as it is profitable, and as sustainable as it is socially responsible.
Projects
Discover all
“We keep our projects economically sound, environmentally fit, and socially meaningful. Not just for now. But for what matters. For life.”
Nanne de Ru
Founding Partner
Founded in 2015
RED Company was founded by Niels Jansen and Nanne de Ru in 2015. It all started with a single objective: to create real estate of the highest possible quality that elevates the entire value chain.
We are an ambitious, agile, and resilient group of real estate development professionals, always on the lookout for innovative, design-driven, and sustainable real estate concepts. And proud of the milestones we’ve been able to achieve through our first decade of extensive growth.
Milestones
- 2015
- RED Company was founded
- 2016
- Acquisition The BaanTower & Bunker Tower
- Acquisition ASICS EMEA HQ
- 2017
- Acquisition Danone HQ
- 2018
- ASICS EMEA HQ delivered
- Acquisition LEAD & RISE plots
- 2019
- Danone HQ delivered
- ASICS WELL Gold & LEED Gold
- Acquisition Johnson & Johnson HQ & Codrico
- 2020
- Construction Company was founded
- Think District competition win
- Acquisition Brutus
- 2021
- Floating Office Rotterdam delivered
- Tuynvoort competition win
- New RED Company HQ
- 2022
- Floating Office BREEAM Outstanding and best office building award
- Johnson & Johnson BREEAM Excellent
- 2023
- Bunker Tower delivered and awarded best building of the year
- Johnson & Johnson HQ delivered
- Start construction The BaanTower
- 2026
- The BaanTower reaches 159 metres
- Tuynvoort: Eli Lilly facility in development
Working at RED
We are a team of dedicated real estate development professionals. Our focus is on reaching the highest level of quality in sustainability and design. We are ambitious and led by a single objective: to build for tomorrow’s generations, while acting responsibly and resiliently on today’s urgent needs. To do this, we have built a highly agile environment in which we learn from each other and grow as a team.